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Drive the Future

︎︎︎ Droga5 London Competition winner


Create an inticing concept for the launch of the new Mini Electric cars. Mini is already known for their A/D/O design hub. This concept is a competition allowing new Designers / Innovators / Creatives to get together and build new ideas to help drive the future in a Drive the Future compeition.

A/D/O will provide mini design podcasts by designers/studios who they have collaborated with to help provide insight to competitors. This will then lead upto a Drive the Future event which will be hosted at A/D/O and where the winner will be picked.

+ BRANDING
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Hemi Patel
© 2021